Creativity Training

UPCOMING CREATIVITY TRAINING PROGRAM 2026

Every great company begins with a lightbulb moment. Ignite yours with IQudo's Creativity Training 2026.

The 2026 IQudo Creativity Program will train creativity on five levels: individual, team, leadership, organizational, and coaching. Through our proprietary approach, you'll learn how to shift your perspective, solve problems with one leap, feel confident about an unknown future, achieve more revenue, and feel naturally high at work - to name just a few. Below, you'll find a more detailed list.

Creative Skills Training

Creativity belongs to life. It is a primal force. The principle of evolution. The spark of innovation. Creativity solves problems in a blink. Creativity is the answer! The answer that breaks the limits. Put simply, creativity is the Swiss Army knife of business. In this Creative Skills Training, you will find out how creativity drives you to surpass yourself, how to embrace chaos, and how to find creative solutions to any given challenge. Further more, you will discover why creativity is a sport, how you can release the same happy hormones as athletes, and how to find ideas during crunch time.

Develop new products, services and business models

1. We live in a fast-changing world

In times of V-U-C-A, where markets emerge and collapse overnight you need to develop new skills like uncertainty tolerance to find great ideas. A rapidly changing world needs a rapidly changing you!

2. Schools don't teach creative thinking

Schools do not teach imaginative thinking. How can we generate great ideas when we do not know the creative process, nor do we know the tools, traits, habits, behaviors, and strategies of creative people?

3. AI will take over most of the jobs

Some scientists believe that by 2030, AI can dominate any intellectual activity, except for creative thinking! We carry the most imaginative machine in the world on our shoulders. We just need to build our creative skills.

4. Time is not on our side

What to do if you are stuck for ideas, the deadline is looming, and your cortisol levels are rising? To stay relaxed under extreme time pressure, and to tap into your creative intelligence new skills are needed.

5. Comfort is the enemy of creativity

To think outside the box you have to jump outside the box! Once you have crossed the chasm to creativity, there is big gain – you will meet your inner magician who will lead you down an unknown path. Your path!

6. Feel euphoric & self-effective

Why all the hassle? Why not settle for a compromise? What is the big gain in waiting for a magic door to open – against a ticking clock? The aha!-moment! A great idea triggers you deeply and lets you feel Innovator’s High!

What you will get out of this training

HOW LONG DOES IT TAKE & FOR WHOM THIS IS FOR

Build up your Creative Muscle

In this training, you will learn the basics of creative thinking, the character traits of innovators, and how your body supports you in being resourceful. You will understand why creativity is not hard work but a sport! You will release the same happiness hormones as athletes when you finally have found an idea, which we like to call Innovator’s High!

VIEW LEARNING OUTCOMES

Identify and apply thought patterns of inventors.
Understand how exercise affects your creative mind.
Learn how the right food promotes creative thinking.
Lead a 'Crealog' (creativity + dialog) with the IQudo Ping-Pong Shake.
Develop ready-to-produce ideas with the IQudo Coopetition (Cooperation & Competition) method.
Evaluate ideas with the IQudo '4R' (Resources, Resonance, Relevance, Rock ‘n’ Roll).
Experience Innovator’s High^SM

Transform Negative Feelings into Creativity

What if you could transform negative feelings into ideas? In this training, you will learn about the emotional aspects of creative thinking. You will understand how empathy and discontentment help business ideas thrive. Plus, you will learn how to dance with your thoughts, make mental u-turns, and tolerate the psychological pressure of uncertainty.

VIEW LEARNING OUTCOMES

Create new business ideas out of empathy or discontentment.
Discover how truly rewarding creativity is for your emotional health.
Understand why flexibility is the 'twin' of ingenuity.
Find out how to change perspectives effortlessly.
Learn to tolerate the emotional rollercoaster during the creative process.
Experience Innovator’s High^SM

Discover the ZEN in Creativity

The world’s challenges cannot be solved by applying logical thinking alone. Therefore, we need to get in touch with our intuitive intelligence. In this training, you will discover the ZEN in creativity – to get ideas effortlessly and stay calm under tight deadlines. Put your intuition in the driver’s seat and see what kind of magic will happen.

VIEW LEARNING OUTCOMES

Find out why relaxation is the 'mother' of ingenuity.
Connect with your inspirational sources through Yoga & Meditation and learn how to get out of beta brain waves and switch into alpha mode.
Focus mindfully. Learn how to balance on the edge of attentiveness and relaxation.
Master the art of creative thinking under extreme time pressure.
Become self-confident about your creative skills.

5. Find ideas under time pressure and learn how to tolerate uncertainty.

6. Understand why creativity and innovation is a sport and not hard work.

8. Understand how to „jump outside the box“ and meet their „inner magician.“

9. Gain a thorough understanding of Dual Thinking.
10. Find out how to change perspectives effortlessly.
11. Learn to tolerate the emotional rollercoaster during the creative process.
12. Discover the ZEN in creativity—to get ideas effortlessly.
13. Learn how to put intuition in the driver‘s seat.
14. Connect with their inspirational sources through Yoga & Meditation.
15. Learn how to get out of beta brain waves and switch into alpha mode.
16. Understand how exercise affects the creative mind.

Team Creativity

Dual Thinking is a research-based new approach to innovation developed by IQudo. This new innovation process integrates the passion of the developer, the needs and wants of users, and the possibilities of technology to find creative solutions.

Develop new products, services and business models

DUAL THINKING WORKSHOP | 3 DAYS

We support you to develop creative solutions out of six main questions:

What drives you (passion)?
What are the challenges the corporation is facing?
What are the needs of the customers (empathy)?
What are the possibilities of technology?
What is our common goal (purpose)?
How could we adapt our product/service/business model?

The 7 phases of the Dual Thinking process

THE PHASES ARE CONNECTED AND INFLUENCE EACH OTHER.

What you will get out of this Dual Thinking workshop

1. ENCOURAGEMENT

2. INSPIRATION

3. IDEATION

4. EVALUATION & REALISATION

* The IQudo 4R stand for Resonance, Ressources, Relevance, and Rock ‘n’ Roll. The 4R’s have been published in Training Industry Magazine. Read more.

Creative Leadership

Organizational Creativity

Ever wondered why your best ideas simply don’t come on the job? Why is this? And, what’s needed to be resourceful in the workplace? Understand what ideal surrounding creative people need to deliver peak performances. Learn how to optimize inspiration among co-workers, and how to manage out-of-the-box thinkers.

This training helps leaders of established companies to get back their startup spirit

How we cultivate a startup spirit

A SHORT INTRODUCTION INTO FIELD ENGINEERING.

To foster a startup spirit we have coined a term. We call it ‘Field Engineering^SM.’ This unique approach to innovation developed by Prof. Orestis Terzidis (KIT-EnTechnon) and Robert Gerlach facilitates optimal mutual inspiration among co-workers and enables a creative atmosphere to thrive. Field Engineering^SM supports organizations to produce high-quality ideas and raises the chance of a novelty to be successful. Field Engineering^SM requires hiring the right mix of people, establishing a habitat in which employees feel safe enough to voice their wackiest notions, yet spontaneity and improvisation are treasured.

A well-engineered field consists of employees who produce ideas they are passionate about, experts who improve, discard or select them, co-workers who inspire each other, and finally clients or users who validate the novelty by buying it.

The Systems Model of Creativity by Csíkszentmihályi (2003, p. 315). Modified by Terzidis/Gerlach (2015).

What you will get out of this training

Creative Culture

MODULE I | 2 DAYS

ESTABLISH AN INSPIRATIONAL CULTURE

In this 2-days module, you will learn the principles of Field Engineering^SM— how to facilitate mutual inspiration among co-workers, and how to enable a creative atmosphere to thrive. You will create an action plan to implement Field Engineering^SM..

VIEW LEARNING OUTCOMES

Learn how to distinguish between innovation and core business.
Discover the principles of Field Engineering^SM
Understand what makes creative people thrive.
Define your corporate creative identity.
Develop ideas to cultivate creative thinking in your organization.

Creative People

MODULE II | 2 DAYS

DECODE THE INTRINSIC MOTIVATION OF CREATIVE PEOPLE

In this 2 days module, you will learn how to decode the intrinsic motivation of creative people, how to manage out-of-the-box thinkers, and how to empower them to deliver peak performances. You will learn how to prepare the organization to accept ideas and to deal with cynics and naysayers. You will refine and expand your action plan.

VIEW LEARNING OUTCOMES

Discover two new management styles for managing creative people: “Leading by Constructive Contradiction” and “Leading by Challenging Genius”.
Find out how to integrate out-of-the-box thinkers into the team.
Learn how to deal with resistance to ideas and prepare the organization to accept them.
Deepen your knowledge of Field Engineering^SM
Become confident in leading creative people.

Creative Culture/People

MODULE III | 3 MONTHS

BUILD A START_UP CULTURE & LEAD CREATIVE PEOPLE

In this 3-months online training, we will guide you in implementing the principles of Field Engineering^SM. We support you in leading creative people, answering your questions, and building a start-up culture.

VIEW LEARNING OUTCOMES

Implement an inspirational culture where people will have their best ideas at work.
Apply two new management styles for leading creative people.
Integrate out-of-the-box thinkers into the team.
Offer behavioral freedom and opportunities for development.
Foster intrapreneurship in the organization.
Evaluate ideas of your co-workers with the IQudo 4R.

Creative Coaching

In the Creative Master Training you will get a thorough understanding of Dual Thinking, discover the emotional and intuitive aspect of creative intelligence and understand how to establish an inspiring culture. You will learn how to lead innovation workshops, how to effectively evaluate an idea and how to educate others in creative thinking.

The IQudo Creative Master Training

HOW LONG DOES IT TAKE & FOR WHOM THIS IS FOR

The Creative Master Program consists of four workshops each lasting 2 to 5 days. An 8-10 weak break between the workshops helps you to put the learnings into practice. This Program is best suited for Entrepreneurs, Innovation Managers, Incubators, Creative Directors, CEOs and Coaches with ideally 2 years of leadership experience.

Dual Thinking

WORKSHOP / 2 DAYS / 2 COACHES

DISCOVER HOW INNOVATION LEADS TO ENGAGED EMPLOYEES AND HAPPY USERS.

What drives you? In this 2-days innovation workshop, we will start with your core. Venturing into the unknown can be scary, therefore having a common vision helps to overcome obstacles and unites the team. Next, we gather information about trends, user behavior and the challenges you are facing. Having painted a big picture, we define the question we would like to ideate on. Ideation happens in small teams with the unique IQudo Coopetition Method. Finally, prototypes are built and with the IQudo “4R” evaluated.

Target Group:

Everyone in need of great ideas. Entrepreneurs, product managers/developers, engineers, consultants and creative workers.

VIEW LEARNING OUTCOMES

Learn the 6 steps of the IQudo Dual Thinking Method.
Understand how Passion and Empathy drive Innovation.
Discover why changing perspectives is key to creative thinking.
Lead a 'Crealog' (creativity + dialog) with the IQudo Ping-Pong Shake.
Develop high-quality ideas with the IQudo® Coopetition method. The key ingredients for Coopetition (Cooperation & Competition) are: Identifying with the same goal or passion. Comparing one’s performance with someone else’s. Inspiring and helping each other to get better, and the will to win.
Learn how to improvise. Build prototypyes of your idea.
Create a story around your idea and present it.
Evaluate ideas with the IQudo "4R" (Resources, Resonance, Relevance, Rock ‘n’ Roll).

Creative Skills

WORKSHOP / 5 DAYS / 2 COACHES

BUILD UP YOUR CREATIVE MUSCLE. TRANSFORM NEGATIVE FEELINGS INTO CREATIVE SOLUTIONS. DISCOVER THE ZEN IN CREATIVITY

In this training, you will learn the physical, emotional and intuitive part of creative thinking. You will define your key personal surrounding to find great ideas. You will understand how your body supports your mind in being resourceful, and how passion, empathy and discontentment help business ideas thrive. Finally, you will learn how to produce ideas effortlessly and feel Innovator’s High.

REQUIREMENT:

Dual Thinking 2-days Workshop

VIEW LEARNING OUTCOMES

Identify and apply thought patterns of creative people.
Understand how exercise affects your creative mind.
Lead a 'Crealog' (creativity + dialog) with the iQudo Ping-Pong Shake.
Develop ready-to-produce ideas with the iQudo® Coopetition (Cooperation & Competition) method.
Learn to effectively present your ideas.
Evaluate ideas with the iQudo® "4R" (Resources, Resonance, Relevance, Rock ‘n’ Roll).
Understand why flexibility is the 'twin' of ingenuity.
Find out how to change perspectives effortlessly.
Learn to tolerate uncertainty during the creative process.
Create new business ideas out of empathy or discontentment.
Discover how truly rewarding creativity is for your emotional health.
Learn how to let go of your established attitudes and thought patterns in order to make mental U-turns.
Find out why relaxation is the 'mother' of ingenuity.
Get inspired intuitively - despite stress and distractions.
Understand why great ideas arise out of stillness.
Experience Innovator’s High^SM
Become self-confident about your own creativity.

Creative Leadership

WORKSHOP / 5 DAYS / 2 COACHES

ESTABLISH AN INSPIRATIONAL CULTURE WHERE INNOVATION CAN THRIVE & DECODE THE INTRINSIC MOTIVATION OF CREATIVE PEOPLE

In this workshop you will learn how to decode the intrinsic motivation of creative people, collaborate with dissenters and integrate them into the team smoothly. You will learn how to prepare the organization to accept ideas and to deal with cynics and naysayers. You will refine/expand your action plan and gain a better understanding of how to empower your organization to innovate.

REQUIREMENT:

Dual Thinking 2-days & Creative Skills 5-days

VIEW LEARNING OUTCOMES

Learn how to distinguish between innovation and core business.
Discover the principles of Field Engineering^SM
Define your Corporate Creative Identity.
Understand what makes creative people thrive.
Discover two new management styles for handling dissenters: “Leading by Constructive Contradiction” and “Leading by Challenging Genius”.
Find out how to integrate dissenters into the team.
Learn how to deal with resistance to ideas and prepare the organization to accept them.
Become confident in leading creative people.
Develop an action plan.

Creative Master

WORKSHOP / 5 DAYS / 2 COACHES

LEAD DUAL THINKING WORKSHOPS, BUILD UP AN INSPIRING CULTURE, MANAGE CREATIVE PEOPLE & TEACH CREATIVE THINKING

In the IQudo Creative Master Training you will get a thorough understanding of business creativity. You will learn how to embrace the chaotic creative process and understand different types of innovation approaches. You will learn how to establish an inspiring culture, how to lead Dual Thinking workshops and educate others in creative thinking.

REQUIREMENT:

Dual Thinking 2-days, Creative Skills 5-days, Creative Leadership 5-days

VIEW LEARNING OUTCOMES

Discover the cognitive, emotional and intuitive aspect of creative intelligence.
Lead a crealog (creativity + dialog) with the iQudo Ping-Pong Shake.
Develop ready-to-produce ideas with the iQudo coopetition method (cooperation & competition).
Understand what drives creative people and how to integrate dissenters into the team.
Learn how physical exercise accelerates your creative thinking.
Simulate the ways of facilitating an inspirational culture through the principles of Field Engineering^SM
Define your corporate creative identity.
Learn how to lead an ideation workshop.
Construct a toolbox to educate/edutain people in discovering their creative skills.
Have your teaching skills evaluated and learn how to conduct your own assessments.
Experience Innovator’s High^SM.

IQUDO CREATIVITY TRAINING PROGRAM

Who is the creativity training for?

For Creators and Innovators

The creative process begins with idea generation and ends with implementation into a market-ready innovation. This multi-stage process requires different talents that are rarely fully united in one person. We therefore differentiate between two types: Creator and Innovator.

Headline

For Creators and Innovators

LET'S MAKE YOU AND YOUR TEAM MORE RESOURCEFUL, EFFECTIVE, AND FUTURE-READY

Train, Create & Play with Us

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